It’s All For Love. Bendon Nurture ⎯ Bendon Maternity

for

A focus on newness that feeds our sense of wellbeing and security that feels nourishing and supportive. There is a clear pull towards nostalgia and familiarity in the theme of Modern Simplicity, but at the same time not being a backward-looking trend. It is about firmly moving forward to a fast changing future by drawing on all that carries and connects us. A new season campaign for Bendon Group.

Photographer: DAVID SHIELDS

Art Director: ELLE PLANK

Producer: CHANTAL HOOGVLIET

HMU: DAVID SHIELDS

Photo Retoucher: ANNALEE HART

Graphic Design: ELLE PLANK

Model: EDNA SWART + ASTYN (baby)